Tuesday, 31 July 2012

Millions of tickets sold, millions of unsuccessful tickets applied for and there’s rows of empty seats at London 2012. Usually football reduces me to yelling at the television, but seeing all those empty seats for the corporate big guns genuinely hit me in the pit of my stomach. The rudeness to simply not show up for those tickets when the general public are crying out to see absolutely anything is astounding.



The Olympic organisers LOGOC [London Organising Committee of the Olympic Games] have put thousands of tickets back on sale today in order to relive pressure and fill the empty seats at venues across London 2012. It’s sad that it’s come to this but at least a response has happened, quickly and effectively.
If you’re wondering who the persons were absent from their seats then wait no more. The accredited "Games Family" have reportedly been blamed for the empty seats but London 2012, the Games Family includes; sports officials, media, international federations and sponsors.

Let’s hope that this hapless “Games Family” doesn’t get any complementary tickets for a while after their poor turnout.
Also, it’s great to see that the corporations don’t always win!!!
Power to the people.

Tuesday, 24 July 2012

The Power of Sponsorship



The London 2012 Olympics is days away!

We are looking at how Adidas has manipulated the Games to their advantage.

Currently when on the podium athletes have to wear their nations kit regardless of any other sponsorship deals. This has been the case for many years, until Nike decided it wasn’t for them. After a long and arduous battle Adidas yielded and agreed to let participants on the podium to wear sponsors shoes.

Visitor clothing rules, yes you did read that Adidas have enforced visitor clothing rules. Ridiculous yes, but  If you happen to be one of the lucky few heading to experience the Games first-hand, then don’t forget to leave your witty printed T-shirts, reading material, and competitor gear at home because all of that can get you turned away from the Olympic Games. Two of those three I can just about understand if I tilt my head to one side and put my corporate glasses on. The one thing I cannot understand is the outlawing of printed matter bearing “religious, political, or offensive content". If anything you’re reading contains even the hint of those contents the minimum you can expect is for that item to find its way to a confiscation room. I genuinely have no idea why this is being enforced, I am yet to meet a total stranger who kindly passed me a book to read, let alone pass me a book to read that was highly offensive.

The above two regulations are absurd, if this is the precedent for regulation at this Olympics what does the future old. At the Rio Olympics are well all going to need a bullet proof vest?

 

Tuesday, 17 July 2012

Olympic Security WHAT A JOKE

The London 2012 Olympics is supposed to be our nations showcase of creativity, organisation , efficiency and sporting excellence.

The current G4S situation, is going a long way to discredit all of the above assumptions.

The company were commissioned with the role of supplying security staff for the games, somehow they fell frighteningly short of all their targets with 1,000’s of additional security staff needed. This has resulted in Hundreds of police officers from across the UK being drafted in to help with the security crisis. These officers I’m sure have way important things to do then learn agonizingly boring procedures. Also this will be costing the government more money with additional over time and accommodation.

We are within two weeks of the opening ceremony and this shouldn’t be happening, although ministers have [of course] insisted that the “London 2012 Games would be secure and the failure of G4S is no more than a hitch”.
This fiasco does well to create that uncertain feeling in the pit of your stomach.

There are some serious questions that need to be answered here.



Firstly, how on earth did this go undetected for so long.
Secondly, who’s heads are going to roll on both the G4S and Government side.
Finally, what else can go wrong!! Excluding the weather.

Wednesday, 11 July 2012

Gym mistakes

I’m sure we have all been there, you’re at the gym watching someone do something totally wrong and you’re thinking; should I help also more importantly is that what I look like when I’m doing that exercise.

Well here’s our top 5 gym mistakes for you to look out for.

1. Sticking to the same workout
We all repeat the things we like doing, so then why wonder when you stop producing results because your body hits a plateau. The answer, every 4 to 6 weeks mix it up to keep the body guessing.

2. Copying hard-core gym members
It’s easy to look at people and think, to get as ripped them you simply have to do what they do. Don’t fall into this trap, you have no idea how many years and what chemicals have found their way into that persons system. Stick to your own progression and in time you will get there.

3. The last minute over dose
Ok so for whatever reason; a date , holiday or model shoot you decide that you need a crazy rush of working out every day for a month. This is not sustainable physically or mentally, you could do yourself a serious injury or more likely burn yourself out, so in a few months you’ll be back in the same position.

4. A tired brain is not a tired body
A tough day at the office leaves you shattered and in no mood for the gym, so you try to get an early night but for some reason you end up with a bout of insomnia. Your brain is knackered but your body is ready for exercise, by going to the gym in this state you’ll get your energy levels surging and de-stress yourself in the process.’

5. Fight the colds
This is a myth that genuinely gets on my nerves, It’s often said that if you exercise during a cold, you’ll work it out of your system. This is nonsense from a time when sports science was merely a dream. ‘When you train you weaken your immune system, FACT. This is because you ask it to repair the muscles you’ve damaged in order for them to get stronger. If you’ve got a cold already, lowering the immune system is going to bring that cold on even more. Take a couple of days off then come back to training gradually.